/ Future Now

Community CALL! Join the #ColdRinseChallenge

Show your support for Breast Cancer Awareness Month.
/ products + routines

Less is more: Simplify your routine with repair products that work

Thanks to the power of biotech, this K18-coded protocol will maximize your time + results.
/ hair science

The science of clean hair

AKA the dirty truth about clean hair.
/ products + routines

How much leave-in mask should you use?

A handy dosage guide for every hair type, density, and length.
/ hair science

What is clarifying shampoo?

Hint: It tackles product buildup + boosts the efficacy of other products.
/ curly-coily-care

How to Revive + Preserve Natural Curl Patterns

Make limp, frizzy, or undefined curls bounce back with K18REPAIRâ„¢.