How to sell the oil to clients
PRO stylist + educator Eric Vaughn chats his favorite things about the molecular repair hair oil + why every client needs it.
how to use K18 Mist & Mask with a highlights service
Our two-step in-salon service employs our patented K18Peptide™ to restore strength to hair pre-service and then renew hair post-service for hair th...
how to reverse damage and rejuvenate damaged, curly hair
Excessive damage to hair can be extra tough on curls, often leading to stretched out curl patterns and lifeless looking hair.
how to protect coily hair during color service with K18 Mist
Stylists love prepping coily hair with our pre-service K18 Pro Mist. Our mist was engineered to make hair strong enough to withstand damage that oc...
how to use K18 in the salon
K18 works for color/lightening services, chemical services, or as a stand-alone treatment. K18 was made to work on all hair types and textures and ...
how to use K18 Mist with a perm
The K18 Pro Mist is compatible with all professional in-salon services including perm services. In just 4 minutes, you can strengthen the canvas y...
Karl is a biochemist + the CEO of MessagingLab, a company that works with other Scientists to help them tell their...
Heleen holds a bachelor's and master's degree in (physical) chemistry from the University of Amsterdam and Utrecht University in the Netherlands....
You name ‘em, Aura has colored their hair. From celebrities like Lady Gaga, magazines like Teen Vogue, and the...
As a professional colorist at Spoke & Weal in Los Angeles, Christine specializes in corrective color, color change, and working...
Linh Phan, or as his loyal following calls him, BESCENE is an international educator, salon owner + CEO. Sharing his trend-spotting...
Esther Olu is an R&D formulation scientist, esthetician, educator, science communicator who is a passionate advocate for dispelling misinformation within the...