Limitless Expression for Everyone
Pride isn’t just a one-month celebration at K18—we’re committed to directly supporting the LGBTQIA+ community and amplifying their artistry every s... Read More
How AirWash™ Works for Curly + Coily Hair
K18 PRO stylist, Alifia Young, explains how our reinvention of dry shampoo is a game changer for all hair types and gives us her top tips for refre... Read More
Why Natural Ingredients Aren’t Necessarily Better for You (or the Planet)
The truth behind natural hair beauty products + how synthetic biology creates safer, more effective, more sustainable solutions. Read More
How to Use AirWash™ to Extend Every Client's Style
Help them go 3 days longer between washes with NEW biotech-powered dry shampoo. Read More
How to Use AirWash™ to Extend Every Client's Style
Help them go 3 days longer between washes with NEW biotech-powered dry shampoo. Read More
How I Gained Confidence By Working With All Hair Types
Multicultural PRO colorist, Cherin Choi, shares her path to becoming a stylist and how she brings her unique definition of beauty to every service. Read More
Karl is a biochemist + the CEO of MessagingLab, a company that works with other Scientists to help them tell their...
Heleen holds a bachelor's and master's degree in (physical) chemistry from the University of Amsterdam and Utrecht University in the Netherlands....
You name ‘em, Aura has colored their hair. From celebrities like Lady Gaga, magazines like Teen Vogue, and the...
As a professional colorist at Spoke & Weal in Los Angeles, Christine specializes in corrective color, color change, and working...
Linh Phan, or as his loyal following calls him, BESCENE is an international educator, salon owner + CEO. Sharing his trend-spotting...
Esther Olu is an R&D formulation scientist, esthetician, educator, science communicator who is a passionate advocate for dispelling misinformation within the...