Mar 20, 2025 /featured, science
how does AstroLift™ volume spray work? The exciting science behind the weightless, lasting lift all hair types are loving.
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/ hair science

The Science of Hair Slip

 Learn about the slippery ingredients preventing mechanical damage, and how we use biotech to avoid buildup.
/ Future Now

How Styles 4 Kidz Nurtures Confidence Through Family Haircare

 Learn how our Future Now Initiative partner, Styles 4 Kidz, empowers children through hair education for foster, transracial adoptive, and biracial...
/ products + routines

How To Keep Bleached Hair Healthy, Featuring Marian

 See how our Senior Director of Visual Brand Experience, Marian changes up her look without compromising her hair health.
/ hair science

The Difference Between Types of Hair Repair

 Not all haircare products are created equal. Here’s the ultimate guide to hair repair methods.
/ products + routines

How To Strengthen Fine Hair For Extensions, Featuring Andrea

 Learn how K18 educator + PRO stylist, Andrea keeps her fine hair resilient through extensions + bleaching services.
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How To Fight Frizz + Support Aging Hair, Featuring Erin

 Discover how Erin, our SVP of Global Retail Sales, supports aging hair + fights frizz and damage from extreme bleaching services.
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