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/ hair science, science

Buzzword Breakdown 01: Microbiome

 You know how we roll, we like to challenge, myth bust, and break down every type of buzzword in the hair world—because we found through our researc...
/ contributor-olu, hair science, science

myth busting 05: the truth behind silicones

 Your hair and this ingredient have a love/hate relationship. One day, it makes your hair feel very silky, frizz-free, and luminous and on others, i...
/ damage, hair damage, hair science, science

MYTH BUSTING 03: the TRUTH behind hair damage

 The D word. That damn damage! It’s the worst. We know, we built a whole company around renewing hair that’s been destroyed by it. It’s not exactly ...
/ hair science, science

the discovery of our peptide

 A team of European researchers led by noted biotechnologist, Prof Artur M. Cavaco-Paulo were researching the glycoproteins synthesized in the epith...
/ contributor-heleen, hair science, science

HAIR MYTH BUSTING 01: more product does not equal better hair

 Trying tons of products to fix your damaged hair? Adding more and more products to your routine hoping to return hair to some sort of healthy state...